Minneapolis, MN (December 16, 2014)

INFRA is pleased to announce that it has joined the IX-ONE™ product data exchange as a founding member and will encourage its retail members and supplier partners to participate as well. IX-ONE is the industry’s membership-based product information and image solution launched in collaboration with industry-leading partners.

“Incorrect, incomplete and inconsistent product data drives inefficient business. The Natural, Organic and Specialty Products Industry needs a solution. IX-ONE is exactly the solution we’ve all been waiting for,” said INFRA’s CEO Corinne Shindelar. “We strongly encourage our supplier partners to look closely at IX-ONE and consider becoming members now.”

“We are thrilled to have INFRA as a founding member of the IX-ONE data exchange,” said IX-ONE’s CEO Troy Benscoter. “INFRA continues to be one of the strongest proponents of standardized, accurate and complete product information within the industry; they consistently lead by example.”

“The IX-ONE solution will drive unnecessary costs from the supply chain while ensuring we all have good, clean data and product images,“ said Dot Peck, INFRA’s Director of Purchasing. “Our retail members and suppliers who participate will clearly benefit from the IX-ONE solution.”

Contact: INFRA – Erica Schulte, Director of Communications and Marketing
eschulte(at)infretailers(dot)com (612) 724-1530

About INFRA

INFRA is a purchasing cooperative owned and governed by natural and organic food retailers of all sizes working together to forge a sustainable future. INFRA facilitates member collaboration to strengthen independents’ position in the marketplace. As one of the fastest growing key accounts in the natural channel, INFRA has captured the attention of the natural food industry.

About IX-ONE

IX-ONE is the Natural, Organic and Specialty Product Industry’s product data and image exchange, developed by The Data Council, Inc. IX-ONE is a membership-based solution that provides independently verified and standardized product information to industry vendors, brokers, distributors, retailers and key partners. The IX-ONE exchange allows its members royalty-free use of all applicable data and images to run their businesses including internal systems, marketing, billing and more. They physically handle and image every product annually including capturing all available data.